AP/ADMS2200 3.0 K: Introductory Marketing
Offered by: ADMS
Session
Fall 2021
Term
F
Format
REMT
Instructor
Calendar Description / Prerequisite / Co-Requisite
Covers the fundamentals of marketing theory, concepts and management as applied to marketing's strategic role in meeting customer needs, including product (goods and services), price, promotion, distribution, consumer, segmentation, positioning, ethics, research. Includes the creation of an actual marketing plan.
Course Syllabus Attachment
Important Info: Fall 2021 ADMS/DEMS Courses
Will this course be in-person? Online? Where will the exams be? Visit the following links for up-to-date information:
Information about Fall 2021 ADMS and DEMS courses
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